Friday, August 27, 2010

Jack in the Box Old logo LAME- New logo GOOD but...

The new Jack in the Box sign is awesome too bad the execution sucks! You can tell that the designer wanted to keep the logo clean and simple "JUST JACK" but I guess the cost kept the logo from really reaching it's potential.

As most chains have opted to keep the original square box signage frame and force the new logo to have a grey background. LAME.


They should of just called it JACK- that's it... and no
"in the box" everyone call's it JACK anyways.

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